Doing Good Is Good Business
We live and work in a time of rising social awareness and social activism
There are many reasons to adopt and embrace corporate charity and philanthropy
- Brands with a PURPOSE have been found to outperform the stock market by 120%
- The 2016 Global Strategy Report found 64% of respondents believe CEO’s should take the lead on social change.
- The Cone Report found 77% of respondents feel a stronger emotional connection to PURPOSE-DRIVEN companies over traditional companies.
- 74% of employees say their job is more fulfilling when provided with opportunities to make a positive impact at work.
Successful Cleaning Industry entrepreneur, and Cleaning for a Reason founder Debbie Sardone, shares her insight on this trending topic.